The New Supremacy of Design Thinking (DT)

A recent contact and long-distance cross-twitter-commenter shawnrstewart just twitted (or tweeted? What is the past tense form of what one does on Twitter? C’mon Wikipedia, ante up!) just posted about this recent article on Brandweek.com.

Really and truly amazing, if you’re a designer. Especially if you’ve ever had to justify the (high) cost of design to a client (a.k.a. yes, you need to pay me more because this now looks good and what you had before looked like my dog swam in vomit, rolled around on your desktop and then froze it in an industrial freezer for the last 2.7 months).

Enjoy.

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~ by joshuacreative on November 4, 2008.

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